Ok <a href=http://featuresblogs.chicagotribune.com/entertainment_tv/2008/07/joss-whedon-on.html > this [/url] is an interesting interview. It's mostly about Joss upcoming show Dollhouse, but in the end there are a couple of Dr.Horrible questions with interesting answers.
- he is saying that the DVD will be out "in a few months"
- the show didn't make the money it needs to break even, yet and he hopes it could make it within a year
- the first episode was watched by 1 million viewers, all in all there were 2 million viewers
Does that number strike anybody else as really low? I mean I'm not sure if the comparison is fair, but on youtube there are hundreds (might be thousands) of videos with more than 1 million viewers.
Additionally since Joss described it as views and not as unique viewers there are even less people who actually saw it (I saw it 3-4 times).
So despite the raving reviews in every part of online journalism and the blogosphere it didn't even make a big splash on the web.
Joss said that the budget was in the low six figures, so let's assume it's 200.000 $.
He would need to sell 20.000 DVDs (assuming a DVD nets him 10$) and that is not counting what the DVD production actually costs.
Can he do that? If there were 250.000 watching the last episode which I think is reasonable, nearly every tenth of these people would have to buy the DVD or every fifth has to buy the show on iTunes (I'd guess he would make 5$ for the 3 episodes). This is not easy to pull of, even with his energetic and loyal fanbase.
What do you think?