Digital Marketing Specialist Job at ProVision Virtual Solutions, Alexander, AR

TWZBVTRBUU92UVZ2YWR6U0hudGZRSXFjOEE9PQ==
  • ProVision Virtual Solutions
  • Alexander, AR

Job Description

Job Description

Job Description

This is a remote position.

ProVision Virtual Solutions is looking for a proactive and experienced Digital Marketing Specialist with a strong focus on lead generation through paid and organic digital channels. In this critical role, you will be entirely responsible for creating, executing, and optimizing comprehensive digital ad campaigns across various platforms to attract and convert prospects for our professional services. Your success will directly translate into new business opportunities and growth for the firm.

Key Responsibilities
  • Strategy & Campaign Development: Develop, implement, and manage integrated digital marketing strategies and ad campaigns across multiple platforms to drive lead generation and customer inquiries.

  • Paid Advertising Management: Design, build, and optimize paid advertising campaigns (e.g., Google Ads, LinkedIn Ads, Facebook/Instagram Ads, etc.) including keyword research, audience targeting, ad copy creation, and bid management.

  • Organic Lead Generation: Explore and optimize organic channels (e.g., SEO, content marketing promotion, social media engagement) to support lead generation efforts.

  • Performance Tracking & Analysis: Monitor, analyze, and report on the performance of all digital marketing campaigns, utilizing data to identify trends, insights, and opportunities for optimization.

  • Conversion Rate Optimization (CRO): Continuously optimize landing pages, ad creative, and user flows to improve conversion rates and reduce customer acquisition costs.

  • Budget Management: Manage digital advertising budgets effectively to maximize ROI and achieve lead generation targets.

  • Collaboration: Work closely with sales and client service teams to ensure alignment of marketing efforts with sales goals and to understand lead quality.

  • Market Research: Stay current with digital marketing trends, tools, and best practices, particularly in the professional services sector.

RequirementsRequired Skills & Experience
  • 3+ years of hands-on experience in digital marketing with a strong focus on lead generation.

  • Proven track record of successfully creating and optimizing paid advertising campaigns across platforms like Google Ads, LinkedIn Ads, and Meta Ads (Facebook/Instagram).

  • Solid understanding of SEO principles , content marketing, and email marketing.

  • Proficiency in digital marketing analytics tools (e.g., Google Analytics, CRM dashboards, platform-specific reporting).

  • Experience with A/B testing and conversion rate optimization (CRO) methodologies.

  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.

  • Excellent written and verbal communication skills, with a keen eye for compelling ad copy.

  • Ability to manage multiple projects simultaneously in a fast-paced environment.

  • Experience marketing professional services (e.g., accounting, legal, consulting) to B2B clients is highly preferred.

Job Tags

Remote work,

Similar Jobs

Arete

Senior Contracts Manager Job at Arete

 ...Discover your future with us. We are seeking a Staff Contracts Manager who will be charged with significant responsibilities in...  ...other characteristic protected by applicable federal, state, or local law. U.S. citizenship is required to meet position eligibility... 

Allied Universal®

Security Flex Officer Part Time Job at Allied Universal®

 ...receive consideration for employment without regard to race/ethnicity, age, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, protected veteran status or relationship/association with a protected veteran, or any... 

Mastronardi Produce Limited

Warehouse Associate - B1 Night Shift Job at Mastronardi Produce Limited

 ...24/7; is currently seeking full time general warehouse workers to join our team. Warehouse Associate / Grader Shifts Available: Alternating 3 day or 4 day work weeks...  ...to working approx. 15 days per month ~ Night Shift Hours: 6:00 PM - 5:30 AM rotational Shift... 

Lemieux & Associates

Denver, CO SIU Investigator Job at Lemieux & Associates

Overview Join to apply for the Denver, CO SIU Investigator role at Lemieux & Associates . This is a part-time position to start with the...  ...investigationsAbility to accurately photograph evidence (e.g., accident scenes, vehicle damage)Qualifications / Requirements Must... 

Lakeview Eye Center

Licensed Optometrist Job at Lakeview Eye Center

*Part-Time Optometrist with Potential Ownership Opportunity in Lakeview, Oregon* Klamath Eye Center is searching for an Optometrist to work 3/5 time (3 days/week) in its Lakeview office. The potential exists to grow this to more clinic days and to purchase the practice...