What are your preferences in Horror Books and/or movies. for example are you looking for lovecraftian themes, traditional monsters (Frankenstein, Vampires, Werewolves), Slasher type (and if slasher, supernatural like nightmare on elm street or Friday the 13th type, or more human slasher stuff like Saw, House of 1000 corpses).
Personally I like all of it. I prefer books to be more along the lines of lovecraftian or traditional monsters. I like human slasher type stuff, but it usually winds up in mystery not horror sections of the book store. Unfortunately there haven't been many good movie adaptations of Lovecraft's stories to movies. The fan made Call of Cthulhu that came out a year or two ago being one of the few exceptions. Not sure if it's studio pressure, budget restraints, or what.
Movies I like Monster movies (though outside of Universal and some Hammer studios alot are cheesy), Slasher stuff though I prefer the human slasher stuff.